Salesperson: [seylz-pur-suh n] noun That annoying guy who’s trying to force you to buy something you can’t afford. Usually wears a fancy suit and tie to look trustworthy. This definition sums up what most people think, but I don’t believe that’s correct. I believe everyone is a salesperson. Every day, you’ll have to go out and promote whatever you are doing – painting, accounting, teaching… you name it. So, will we ever be able to say that the act of selling is officially dead? I believe not. However, a lot changed in the last few years and we can’t any longer look at the traditional role of sales. Let’s take a look at some things that changed, shall we? Marketing is your BFF For too long marketing and sales were opponents. One wanted the romance, the other wanted the money. Well… Why not both? Marketing will get you qualified leads. The best ones. If your marketing team doesn’t suck (our rocks!), they will promote your company’s work and ethics. This will automatically bring to you people that appreciate what you do, and you won’t need to stalk them. These people are really interested in what you are doing and share the … Continue reading If sales are dead, shouldn’t we just move on?